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I’ve been working on a better understanding of value pricing for almost a year. It’s a pretty popular pricing concept currently for independent professionals wanting to break out of the hourly billing trap. Jonathan Stark is the lead authority on
Jonathan Stark recently shared an interesting life story about how we determine value. His enewsletter made me curious about the definition of value and how it has been explained by economists. Value based pricing is a hot topic among independent professionals, but few
This article is not about improving personal productivity, efficiency, prioritization or organization so that you can get more done in the day. It’s about shifting the way you think about what you do each day so that you are less frustrated, more peaceful and
My mother-in-law, who has onset dementia, forgot to hang up when calling her relatives in the Philippines and wracked-up a 239-minute, $723 call as a result. No, the call won’t automatically disconnect on international cell calls even if one party
I’ll admit it. Most creatives don’t have very thick skin when it comes to critiquing their work. And that includes me. Over the years I’ve sat on both the client side and the creative side of projects. There is an
Is there a time when design doesn’t work for a company, service or product? I don’t mean a design that doesn’t sit right with you. I’m talking about design with a capital “D” which, when executed by a design professional,
I never saw it coming. The “it” was the tidal wave of popular support for Donald Trump’s appropriated “Make America Great Again” campaign slogan embodied in the poorly designed but now iconic red trucker hat. With one election and an armada
As a web design provider on LinkedIn’s ProFinder service, I’ve noticed many entrepreneurs, marketing directors, and established business owners have an unrealistic expectation about the time it takes to design/redesign a website. Requesting a website design within two weeks (the typical LinkedIn
I help decision-makers in service-based organizations understand and create better website strategies to drive growth and engagement.