Twenty-twenty has been a year of biblical proportions on so many fronts. As our social and business interactions have been forced online by a global pandemic, the criticality of your organization’s website has increased exponentially. And with this increased website exposure will come increased visitor scrutiny, laws protecting personal privacy and access, and liability litigation. […]
Website Fig Leaves for 2021 Read More »
On a college campus, there are typically four main non-monetary “currencies” students trade: alcohol, sex (potential or actual), social (parties and friends), academics (tutoring and “connections”). The degree to which an organization controls these currencies determines its power and influence on campus life. If you have ever wondered why Greek organizations (fraternities and sororities) have
Who controls your organization’s network currency online? Read More »
There is an endless number of voices to listen to in life — some are worth following. I thought it would be useful to share a few of the people whose work I respect and follow from a business standpoint. The majority of these folks are not in my field but they are experts. Most
People Whose Business Ideas are in my ear daily Read More »
I help decision-makers in service-based organizations understand and create better website strategies to drive growth and engagement.